On September 16, 2011, three winners and their guests gathered at the Austin City Limits Festival for an exclusive Sound Session experience with Coldplay.
Attendees enjoyed a lunch, during which they unboxed their brand new P5 noise-isolating mobile hi-fi headphones. Afterwards, they were treated to an exclusive listening session of Coldplay’s upcoming album Mylo Xyloto (pronounced my-lo zy-letoe), which will be officially released in the U.S. on October 24, 2011. The album, which was guarded by its own security guard throughout the event, was played through Bowers & Wilkins 802 Diamond speakers. Fans clapped and cheered after every single track.
Following the listening session, winners met Coldplay and posed for photos with the band during the sound check for their main stage show at the Austin City Limits Festival.
This opportunity was presented by Bowers & Wilkins as a part of the Sound Sessions music series – intimate, VIP-only listening events where renowned artists and small groups of fans come together to experience true sound and celebrate exciting new releases.
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