Ryan McGinley’s mesmerising video for sigur ros’ Valtari project

One of the most interesting of contemporary bands, sigur ros also push boundaries visually.

Their Valtair film project gives twelve film makers a modest budget and free reign to “create whatever comes into their head when they listen to songs from the band’s forthcoming album.”

The band explain:

“we never meant our music to come with a pre-programmed emotional response. we don’t want to tell anyone how to feel and what to take from it. with the films, we have literally no idea what the directors are going to come back with. none of them know what the others are doing, so hopefully it could be interesting.”

Ryan McGinley on his Film…
‘this piece is my poem to new york city. i wanted to bring a childhood innocence to the streets, through a character whose own light and wonder effects the world around her. i’m always interested in an atmosphere where dreams and reality mingle on equal terms’

sigur ros are currently on tour.

Add a comment

We welcome debate within Society of Sound, but please keep it friendly, respectful and relevant. We have a few house rules which we ask you to abide by to keep the debate intelligent. Read more.
Product enquiry or support issue? Please click here.

Related posts

JT - BW

Album review: James Taylor – JT (Mobile Fidelity Reissue)

Part of its ongoing James Taylor series, Mobile Fidelity’s remaster of the singer/songwriter’s tenth album is a smash. Each side … Read more

Peter Gabriel - And I'll Scratch Yours

Stars cover Peter Gabriel tracks on new album

“Songwriting is what drew me into music. The craft and process of putting together a song seems both exciting and magical” – … Read more

New Order - Power Corruption and Lies

Classic Album Sundays’ Colleen Murphy listens to New Order’s Age of Consent

For most, the Eighties are not regarded as the decade of good taste. Over-the-top fashion was punctuated by big hair, mask-like … Read more