Ryan McGinley’s mesmerising video for sigur ros’ Valtari project

One of the most interesting of contemporary bands, sigur ros also push boundaries visually.

Their Valtair film project gives twelve film makers a modest budget and free reign to “create whatever comes into their head when they listen to songs from the band’s forthcoming album.”

The band explain:

“we never meant our music to come with a pre-programmed emotional response. we don’t want to tell anyone how to feel and what to take from it. with the films, we have literally no idea what the directors are going to come back with. none of them know what the others are doing, so hopefully it could be interesting.”

Ryan McGinley on his Film…
‘this piece is my poem to new york city. i wanted to bring a childhood innocence to the streets, through a character whose own light and wonder effects the world around her. i’m always interested in an atmosphere where dreams and reality mingle on equal terms’

sigur ros are currently on tour.

Add a comment

We welcome debate within Society of Sound, but please keep it friendly, respectful and relevant. We have a few house rules which we ask you to abide by to keep the debate intelligent. Read more.
Product enquiry or support issue? Please click here.

Related posts

Bowers & Wilkins Music thumbnail

Win tickets to Bath Festival Closing Party

Every year arguably the loveliest city in the UK hosts 16 days of the world's best music. This year the 2009 Bath International … Read more

Bowers & Wilkins AM-1 Architectural Monitor

Why our AM-1 all-weather speaker sounds so good.

Senior development engineer, Dr John Dibb explains how AM-1 overcomes the acoustic limitations of traditional all-weather speakers. … Read more

JUJU Bowers & Wilkins

JuJu recording the track ‘Djanfa Moja’ fast and live in the Wooden Studio at Real World

"We just came together, plugged in and played," says Justin Adams of 'In Trance', a one-take marvel that begs repeated listening. "… Read more